Writing great content for software products
eWrite has been around for a number of years, operating comfortably providing software and support to a number of businesses in Ireland.
Earlier this year I started something which I’ve wanted to do for some time, I begun to make smaller versions of the various tools we have created along the way focusing on content management, email marketing and protecting web forms from spam.
A new site was created at http://www.ewritecork.com to promote these new products. I want this site to accurately reflect the work and features we have put into the applications we have developed. To me, creating a bullet point list of the features and benefits for an application is a a good way to explain the useful points of a programme, though this isn’t going to impress anyone.
When explaining or ’selling’ a programme, are there recommended titles to use, such as introduction, features, testimonials, price?
Are there any sites out there that are great at explaining and promoting their software?
